The beat . A blog by premiumbeat

January 25, 2014

Video Inspiration: A Guide to American Football

This explainer video tackles the structure and gameplay of American football with impressive motion design.

Creative Inspiration

With the Super Bowl on the horizon it seems fitting that this impressive video by animator Fraser Davidson is showing up all over the ‘net. Amazingly, we’ve heard that Davidson designed, animated and wrote “A Guide to American Footballin just over two weeks.

Using witty commentary and gorgeous motion design, “A Guide to American Football” explains the basic rules of the game, NFL league structure and the framework of a regular season (and playoffs) leading up to the ‘big game’.

For those that live and breathe football, you’re not going to learn anything new…but the animation itself makes it well worth taking a look.

To see more of Davidson’s work (in his unique animation style) check out his personal page or Vimeo account.

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  • Joe

    When he says it took him about 14 days, he means he put in 336 hours. He didn’t do it in 2 weeks… Get it right. Idiot.

  • Joe

    Wrong wrong wrong. Get the facts straight.

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