{"id":100766,"date":"2018-04-10T06:00:04","date_gmt":"2018-04-10T11:00:04","guid":{"rendered":"https:\/\/www.premiumbeat.com\/blog\/?p=100766"},"modified":"2018-04-09T13:12:20","modified_gmt":"2018-04-09T18:12:20","slug":"create-effective-online-video-thumbnails","status":"publish","type":"post","link":"https:\/\/www.premiumbeat.com\/blog\/create-effective-online-video-thumbnails\/","title":{"rendered":"Tips for Creating the All-Important Video Thumbnail Cover Image"},"content":{"rendered":"<h2 id=\"how-to-make-sure-your-online-videos-cover-image-thumbnail-showcases-your-project-in-the-best-light-possible\">How to make sure your online video\u2019s cover image thumbnail\u00a0showcases your project in the best light possible.<\/h2>\n<p><em>Cover image by\u00a0<a href=\"https:\/\/www.shutterstock.com\/image-photo\/close-view-hipster-friends-watching-video-577535479?src=SsVdG1lxsXoqsMYtXql20w-1-0\" target=\"_blank\" data-wpel-link=\"external\">GaudiLab<\/a>.<\/em><\/p>\n<p>It turns out, the old adage is not\u00a0<em>always<\/em> true:<em>\u00a0never judge a book by its cover<\/em>. While it might be true for paperbacks, in the world of online video, the cover image is\u00a0critical to making sure your video gets clicked, viewed, and shared. Let\u2019s look at some tips and tricks for creating enticing\u00a0video thumbnails for your projects.<\/p>\n<hr \/>\n<h3 id=\"picking-your-shot\">Picking Your Shot<\/h3>\n<p><a href=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/picking-shot.jpg\" target=\"_blank\" data-wpel-link=\"internal\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-100844 size-full\" title=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Pick a Shot\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/picking-shot.jpg\" alt=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Pick a Shot\" width=\"755\" height=\"400\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg?resize=300,159 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg?resize=277,147 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg?resize=359,190 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg?resize=543,288 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg?resize=560,297 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/picking-shot.jpg?resize=150,79 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><br \/>\n<\/a><em>Image by\u00a0<a href=\"https:\/\/www.shutterstock.com\/image-photo\/back-view-video-editor-using-computer-1039726462?src=xzODr92FDnZtaV1D40_EbQ-2-11\" target=\"_blank\" data-wpel-link=\"external\">panuwat phimpha<\/a>.<\/em><\/p>\n<p>When you upload your projects, the majority of hosting services are going to create a cover image for you by randomly selecting a screenshot from your video. They also will let you choose random screenshots from your video if you prefer to change the default thumbnail, or\u00a0you can scroll through your video to pick a shot you like. Things to look for include the following:<\/p>\n<ul>\n<li>Title screen (if you have one in your video).<\/li>\n<li>Ideal representation of your project.<\/li>\n<li>Main subject or character.<\/li>\n<li>Still action (no motion blur).<\/li>\n<li>Solid framing of the shot.<\/li>\n<\/ul>\n<hr \/>\n<h3 id=\"creating-your-own\">Creating Your Own<\/h3>\n<p><a href=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg\" target=\"_blank\" data-wpel-link=\"internal\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-100865 size-full\" title=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Create Your Own\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg\" alt=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Create Your Own\" width=\"755\" height=\"500\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg?resize=300,199 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg?resize=277,183 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg?resize=359,238 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg?resize=543,360 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg?resize=560,371 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/design-thumbnail.jpg?resize=150,99 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><br \/>\n<\/a><em>Image by\u00a0<a href=\"https:\/\/www.shutterstock.com\/image-photo\/design-creative-inspiration-ideas-concept-410958763?src=6RTehhnNbTbzy5WNNPhD7g-1-15\" target=\"_blank\" data-wpel-link=\"external\">Rawpixel.com<\/a>.<\/em><\/p>\n<p>Outside of choosing your own thumbnail from your project, you can also create\u00a0one and then upload it directly. You can\u00a0do this several ways, either by choosing your best screenshot then touching\u00a0it up (making it more dynamic or adding titles or other information), or you can create a full title slate from scratch. (<i>Note: if you\u2019re retroactively adding information like festival laurels or awards, you\u2019ll have to upload your own.<\/i>)<\/p>\n<p>Here are some great resources for creating thumbnails (and interesting titles) on your own:<\/p>\n<ul>\n<li class=\"entry-title entry__title banner__title doc__title\"><a href=\"https:\/\/www.shutterstock.com\/blog\/create-custom-youtube-thumbnails\" target=\"_blank\" data-wpel-link=\"external\">How to Create Custom YouTube Thumbnails<\/a><\/li>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/5-easy-tips-for-creating-an-awesome-title-sequence\/\" target=\"_blank\" data-wpel-link=\"internal\">5 Easy Tips For Creating an Awesome Title Sequence<\/a><\/li>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/title-sequence-tutorial-free-elements\/\" target=\"_blank\" data-wpel-link=\"internal\">How To Create A Stunning Custom Title Sequence + Free Ink Splashes<\/a><\/li>\n<\/ul>\n<hr \/>\n<h3 id=\"vimeo-thumbnails\">Vimeo Thumbnails<\/h3>\n<p><a href=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg\" target=\"_blank\" data-wpel-link=\"internal\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-100771 size-full\" title=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Vimeo\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg\" alt=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Vimeo\" width=\"755\" height=\"173\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg?resize=300,69 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg?resize=277,63 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg?resize=359,82 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg?resize=543,124 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg?resize=560,128 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Vimeo-Thumbnails.jpg?resize=150,34 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><\/a><\/p>\n<p>Long a favorite\u00a0among film and video professionals for hosting videos and short films, Vimeo offers some of the best thumbnail options out there. They also might be the most important because the website favors large screens and minimal text and other information behind click-throughs. Working with Vimeo&#8217;s random thumbnail\u00a0generator is an easy way to start, as\u00a0it lays out eight random screenshots to choose from. You can also scrub through a lower-res version of your video to pick your shot frame by frame. However, if, say, you&#8217;re ever a Vimeo Staff Pick winner and want to add that distinction, you&#8217;ll need to create a custom thumbnail and upload it on its own.<\/p>\n<p>To change your Vimeo thumbnails, <a href=\"https:\/\/help.vimeo.com\/hc\/en-us\/articles\/224818047-Video-settings-overview\" target=\"_blank\" data-wpel-link=\"external\">follow these steps<\/a>.<\/p>\n<hr \/>\n<h3 id=\"youtube-thumbnails\">YouTube Thumbnails<\/h3>\n<p><a href=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg\" target=\"_blank\" data-wpel-link=\"internal\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-100772 size-full\" title=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 YouTube Thumbnails\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg\" alt=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 YouTube Thumbnails\" width=\"755\" height=\"225\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg?resize=300,89 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg?resize=277,83 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg?resize=359,107 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg?resize=543,162 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg?resize=560,167 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Youtube-Thumbnails.jpg?resize=150,45 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><\/a><\/p>\n<p>The king of the backend, YouTube offers a\u00a0ton of customization\u00a0for how your videos will look and how\u00a0your YouTube channel page operates. You can change layouts and auto-plays, recommended playlists, and a lot more. Also, based on YouTube&#8217;s search engine popularity (it rivals Google), video thumbnails that pop will stand out and help earn clicks. When you create a channel, you immediately get three thumbnail screenshot options; however, once you verify your account, you can upload your own.<\/p>\n<p>To work with YouTube thumbnails, <a href=\"https:\/\/support.google.com\/youtube\/answer\/72431?hl=en\" target=\"_blank\" data-wpel-link=\"external\">follow these steps<\/a>.<\/p>\n<hr \/>\n<h3 id=\"facebook-thumbnails\">Facebook Thumbnails<\/h3>\n<p><a href=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg\" target=\"_blank\" data-wpel-link=\"internal\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-100775 size-full\" title=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Facebook Thumbnail\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg\" alt=\"Tips for Creating the All-Important Video Thumbnail Cover Image \u2014 Facebook Thumbnail\" width=\"755\" height=\"333\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg?resize=300,132 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg?resize=277,122 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg?resize=359,158 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg?resize=543,239 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg?resize=560,247 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2018\/04\/Facebook-Thumbnail-Sample.jpg?resize=150,66 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><\/a><\/p>\n<p>Facebook is pretty simple as well, although it has a tendency to change video upload and posting settings more often than Vimeo or YouTube. As it stands, you can upload videos and immediately choose\u00a0from 10 randomly selected screenshot thumbnails, scrub through to find your own, or add your own right away. That&#8217;s for pages, though; when you&#8217;re adding videos to\u00a0personal profiles, there are fewer options (and they&#8217;re not as easy to navigate).<\/p>\n<p>It&#8217;s also worth noting that, with Facebook, if you do run a brand page and\u00a0want to promote your videos with Facebook&#8217;s advertising platform, the text cannot\u00a0take up more than 10% of the screen, so keep that in mind when choosing and creating your own thumbnails.<\/p>\n<p>For more details on how to create thumbnails for Facebook, <a href=\"https:\/\/www.facebook.com\/help\/community\/question\/?id=10200296540475017\" target=\"_blank\" data-wpel-link=\"external\">follow these steps<\/a>.<\/p>\n<hr \/>\n<p>For more tips and tricks on getting your videos online and successfully shared, check out some of these resources:<\/p>\n<ul>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/5-quick-tips-to-boost-your-videos-youtube-rank\/\" target=\"_blank\" data-wpel-link=\"internal\">5 Quick Tips to Boost Your Video\u2019s YouTube Rank<\/a><\/li>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/stylize-video-with-character-title-cards\/\" target=\"_blank\" data-wpel-link=\"internal\">Stylize Your Storytelling with Character Title Cards<\/a><\/li>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/getting-flagged-on-youtube-or-vimeo-heres-why\/\" target=\"_blank\" data-wpel-link=\"internal\">Getting Flagged on YouTube or Vimeo? Here\u2019s Why<\/a><\/li>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/creating-placeholder-titles-in-videos\/\" target=\"_blank\" data-wpel-link=\"internal\">Video Editing Quick Tip: Creating Placeholder Titles<\/a><\/li>\n<li class=\"post-title\"><a href=\"https:\/\/www.premiumbeat.com\/blog\/facebooks-new-video-content-algorithm\/\" target=\"_blank\" data-wpel-link=\"internal\">What Facebook\u2019s New Algorithm Means for Video Content Creators<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Find out how you can make sure your online video\u2019s cover image thumbnail showcases your project in the best light possible.<\/p>\n","protected":false},"author":76,"featured_media":100841,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[3843,583],"tags":[536,5803,472],"class_list":["post-class-post-100766","post-class-post","post-class-type-post","post-class-status-publish","post-class-format-standard","post-class-has-post-thumbnail","post-class-hentry","post-class-category-filmmaking-2","post-class-category-video-production-2","post-class-tag-filmmaking","post-class-tag-thumbnails","post-class-tag-video-production"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v21.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Tips for Creating the All-Important Video Thumbnail Cover Image<\/title>\n<meta name=\"description\" content=\"Find out how you can make sure your online video\u2019s cover image thumbnail showcases your project in the best light possible.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.premiumbeat.com\/blog\/create-effective-online-video-thumbnails\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Tips for Creating the All-Important Video Thumbnail Cover Image\" \/>\n<meta property=\"og:description\" content=\"Find out how you can make sure your online video\u2019s cover image thumbnail showcases your project in the best light possible.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.premiumbeat.com\/blog\/create-effective-online-video-thumbnails\/\" \/>\n<meta property=\"og:site_name\" content=\"The Beat: A Blog by PremiumBeat\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/premiumbeat\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/jourdan.aldredge\" \/>\n<meta property=\"article:published_time\" content=\"2018-04-10T11:00:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2018-04-09T18:12:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pbblogassets.s3.amazonaws.com\/uploads\/2018\/04\/09104356\/thumbnail-cover.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"584\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Jourdan Aldredge\" \/>\n<meta name=\"twitter:card\" 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