While most camera manufacturers remain intent on winning the Great Pixel Count Battle of 2020, as evidenced by the 8K RAW recording of Canon’s EOS R5<\/a>, Sony has focused its resources on a new front in the war for consumer dollars: Giving photo and video pros the ability to shoot as large as possible with as little as possible.<\/p>\n Sony has doubled down on its compact capabilities by announcing the Sony a7C,<\/a> a new, slimmer version of the popular a7 III<\/a>. This places the Sony a7C alongside Panasonic’s lightweight Lumix S5<\/a>\u00a0as a new option for video professionals who want to shoot high-quality video while carrying as little as possible.<\/p>\n Without further ado, let\u2019s take a look at the new Sony a-series.<\/p>\n
\nIntroducing the Sony a7C<\/h3>\n