{"id":167204,"date":"2022-04-25T10:38:48","date_gmt":"2022-04-25T15:38:48","guid":{"rendered":"https:\/\/www.premiumbeat.com\/blog\/?p=167204"},"modified":"2022-04-25T10:38:48","modified_gmt":"2022-04-25T15:38:48","slug":"agito-electronic-dolly","status":"publish","type":"post","link":"https:\/\/www.premiumbeat.com\/blog\/agito-electronic-dolly\/","title":{"rendered":"NAB 2022: The Electronic Dolly Runs Free at Last"},"content":{"rendered":"\n<h2 id=\"motion-impossibles-agito-dolly-has-liberated-itself-from-physical-tracks-achieving-controlled-repeatable-movement-through-magnetic-strips\" class=\"wp-block-heading\">Motion Impossible&#8217;s Agito dolly has liberated itself from physical tracks, achieving controlled, repeatable movement through magnetic strips.<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"400\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2022\/04\/agito2.jpg\" alt=\"Motion Impossible's Agito operating with built in MAGTRAX\" class=\"wp-image-167212\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg?resize=300,159 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg?resize=277,147 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg?resize=359,190 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg?resize=543,288 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg?resize=560,297 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito2.jpg?resize=150,79 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><figcaption><em>Motion Impossible&#8217;s Agito operating with MAGTRAX built onto the front of the dolly. Image via <a href=\"https:\/\/motion-impossible.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Motion Impossible<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<p>Although the Agito dolly has been around for a while, its potential to appeal to all sides of the industry has, for some, been checked by adapting to physical tracks. Of course, Agito can free-roam as any radio-controlled vehicle can, but a way to move it without physically being on a track, but with complete control, is the next level.<\/p>\n\n\n\n<p>At the NAB this week, the company will show MAGTRAX on the <a href=\"https:\/\/nab22.mapyourshow.com\/8_0\/exhibitor\/exhibitor-details.cfm?exhid=8800157\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">V\u016b booth<\/a>. V\u016b is one of North America\u2019s fastest-growing virtual studio networks for the film, video, and advertising industries. It has aligned with Motion Impossible to provide this new type of <a href=\"https:\/\/www.premiumbeat.com\/blog\/how-to-achieve-perfect-dolly-shot\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">dolly movement<\/a> on their virtual sets.<\/p>\n\n\n\n<p>You can see the appeal. They could pre-embed magnetic tracks into their floors (or lay new tracks) to give Agito&#8217;s <a href=\"https:\/\/www.premiumbeat.com\/blog\/best-small-budget-gimbals\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">gimbaled cameras<\/a> perfectly scripted shots, which can be repeated several times. The cameras are tracked through the game engine, and the whole scene is virtually automated\u2014you need the actors to hit their marks.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 id=\"magtrax-in-use\" class=\"wp-block-heading\">MAGTRAX in Use<\/h3>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"400\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2022\/04\/agito1-1.jpg\" alt=\"Motion Impossible's Agito operating on a mat with magnetic strips\" class=\"wp-image-167211\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg?resize=300,159 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg?resize=277,147 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg?resize=359,190 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg?resize=543,288 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg?resize=560,297 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito1-1.jpg?resize=150,79 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><figcaption><em>Motion Impossible&#8217;s Agito operates on MaAGTRAX\u2014magnetic strips even work under coverings. Image via <a href=\"https:\/\/motion-impossible.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Motion Impossible<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<p>The track can be curved, and Agito can move onto other strips when a specific camera movement is needed. The Agito will autonomously follow each path while freeing up the control for camera movement.<\/p>\n\n\n\n<p>Rob Drewett, CEO of Motion Impossible, commented:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>MAGTRAX allows autonomous steering, enabling the operator to use foot pedals for left and right, up and down like working on track.<\/p><cite>&#8211; Rob Drewett, CEO of Motion Impossible<\/cite><\/blockquote>\n\n\n\n<p>So, you&#8217;ll get autonomous steering, leaving the operator to concentrate on the shot with the features onboard Agito, which have been refined over the years. Third-party gimbals are available to resemble <a href=\"https:\/\/www.premiumbeat.com\/blog\/a-quick-guide-to-steadicams\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Steadicam shots<\/a>, with the difference being that MAGTRAX follows a pre-determined shape or shooting curve. It&#8217;s ultimately repeatable, which for genres like advertising is nearly essential.<\/p>\n\n\n\n<p>Speed is automatically adjusted depending on the arc of the magnetic strip, and magnetic markers offer collision detection and automatic e-stop. An electronic <a href=\"https:\/\/www.premiumbeat.com\/blog\/francis-ford-coppolas-signature-dolly-move\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">dolly<\/a> was always going to cause some concern on a film set for health and safety reasons. For instance, presenting an automated override system should help with that.<\/p>\n\n\n\n<p>A configurable front and rear lighting system for pre-production and production state awareness supplement these measures. Supposedly, different colored lights will shine when action is called, or a set-up state is active.<\/p>\n\n\n\n<p>Motion Impossible describes the set-up for MAGTRAX as &#8220;quick and easy&#8221; for a single person who makes live broadcast events another market for the new technology. Because the magnetic strips work under carpets, you can see non-broadcast markets interested in such an automated capture system.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"400\" src=\"https:\/\/www.premiumbeat.com\/blog\/wp-content\/uploads\/2022\/04\/agito3.jpg\" alt=\"MAGTRAX hardware bolts on the front of the Agito dolly\" class=\"wp-image-167214\" srcset=\"https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg 755w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg?resize=300,159 300w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg?resize=277,147 277w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg?resize=359,190 359w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg?resize=543,288 543w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg?resize=560,297 560w, https:\/\/vip-go.premiumbeat.com\/wp-content\/uploads\/2022\/04\/agito3.jpg?resize=150,79 150w\" sizes=\"auto, (max-width: 755px) 100vw, 755px\" \/><figcaption><em>MAGTRAX hardware bolts on the front of the Agito. Image via <a href=\"https:\/\/motion-impossible.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Motion Impossible<\/a>.<\/em><\/figcaption><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h3 id=\"future-of-magtrax\" class=\"wp-block-heading\">Future of MAGTRAX<\/h3>\n\n\n\n<p>The software side of MAGTRAX is showing for the first time at NAB. Future iterations will widen out the features like geofencing for safety, waypoint markers, and funneling for faster speeds.<\/p>\n\n\n\n<p>There&#8217;s been a substantial investment by V\u016b in Motion Impossible\u2019s R&amp;D, which will integrate the camera tracking and real-time rendering for actors to perform even in remote sets\u2014probably other V\u016b virtual studios.<\/p>\n\n\n\n<p>Rob Drewett described MAGTRAX as a landmark for the company&#8217;s Agito platform:<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>The development of MAGTRAX marks a key milestone for the operability of the Agito and brings the dolly to a whole new level. Our R&amp;D team has taken on board the feedback from our users to put together a revolutionary solution that will transform productions, from broadcast to live events to film.<\/p><cite>&#8211; Rob Drewett, CEO of Motion Impossible<\/cite><\/blockquote>\n\n\n\n<p>While CEO of V\u016b, Tim Moore states,<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>V\u016b is thrilled to partner with Motion Impossible on the U.S. launch of Agito MAGTRAX. The use of Motion Impossible\u2019s innovative camera motion technology allows for complete control, precision, and ease of use within a virtual production environment.<\/p><cite>&#8211; Tim Moore, CEO of V\u016b<\/cite><\/blockquote>\n\n\n\n<p>The official U.S. launch of the state-of-the-art technology will occur at the 2022 NAB Show, where attendees will have the opportunity to experience MAGTRAX\u2019s system at the V\u016b booth and at several strategic events at V\u016b Vegas, the latest studio addition to the V\u016b Virtual Studio Network.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<p>For more on the latest video gear, check out the articles below:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/razer-audio-mixer-review\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Features, Functions, and Flaws: Razer\u2019s Audio Mixer Review<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/best-video-drones-under-1000-dollars\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Best Video Drones Under $1000<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/mirrorless-cameras-under-5000\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">The Best Mirrorless Cameras Under $5000: A Complete Guide<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/best-gear-for-tiktok-videos\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">he Best Gear for Creating Your Next TikTok Video<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/chroma-key-green-screen-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Everything You Need to Know About Chroma Key and Green Screen Footage<\/a><\/li><\/ul>\n\n\n\n<p><em>Cover image via <a href=\"https:\/\/motion-impossible.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Motion Impossible<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Motion Impossible&#8217;s Agito dolly has liberated itself from physical tracks, achieving controlled, repeatable movement through magnetic strips.<\/p>\n","protected":false},"author":207,"featured_media":167207,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[715,5340],"tags":[536,857,6820,472],"class_list":["post-class-post-167204","post-class-post","post-class-type-post","post-class-status-publish","post-class-format-standard","post-class-has-post-thumbnail","post-class-hentry","post-class-category-industry","post-class-category-video-gear","post-class-tag-filmmaking","post-class-tag-industry-2","post-class-tag-nab-2022","post-class-tag-video-production"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v21.5) - 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