{"id":170448,"date":"2022-07-05T12:52:18","date_gmt":"2022-07-05T17:52:18","guid":{"rendered":"https:\/\/www.premiumbeat.com\/blog\/?p=170448"},"modified":"2022-07-05T12:52:19","modified_gmt":"2022-07-05T17:52:19","slug":"tollywood-cinema-guide","status":"publish","type":"post","link":"https:\/\/www.premiumbeat.com\/blog\/tollywood-cinema-guide\/","title":{"rendered":"RRR and Everything You Need to Know About Tollywood Cinema"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\" id=\"h-let-s-take-a-look-into-how-rrr-is-putting-tollywood-cinema-on-the-world-map-in-the-most-epic-and-unforgettable-way-possible\"><span id=\"lets-take-a-look-into-how-rrr-is-putting-tollywood-cinema-on-the-world-map-in-the-most-epic-and-unforgettable-way-possible\">Let&#8217;s take a look into how <em>RRR<\/em> is putting Tollywood cinema on the world map\u2014in the most epic and unforgettable way possible.<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you&#8217;ve been on the Film Twitter\u2122 in the last few weeks, you might have noticed several awesome GIFs of handsome Indian men dancing <a href=\"https:\/\/twitter.com\/Karaszewski\/status\/1536368002773356544\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">with their suspenders<\/a> or perhaps yelling-fighting <a href=\"https:\/\/twitter.com\/TheTrueBrendanF\/status\/1508633603399467011\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">with a tiger<\/a>. Yet, unless you&#8217;ve been keeping up with the international film trade papers, you might not have heard about the latest film sensation from India.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">We&#8217;re talking, of course, about the absolutely incredible and insane Indian Telugu-language epic action drama film <em>RRR<\/em>, which was the most expensive Indian film ever made and has pushed Bollywood (and more specifically, the Telugu-language &#8220;Tollywood&#8221; film industry) into the mainstream.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, whether you&#8217;ve experienced the visceral cinematic experience that is <em>RRR<\/em> in theaters or on Netflix, or <em>RRR<\/em> has just come onto your radar, let&#8217;s take a look at this film, what makes it so unique, and catch you up on everything you need to know about Tollywood cinema and how it could continue to shape the future international film landscape.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-story-of-rrr\"><span id=\"the-story-of-rrr\">The Story of <em>RRR<\/em><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/NgBoMJy386M?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ok, so let&#8217;s briefly try to summarize the story of <em>RRR<\/em>. And I say briefly because the film comes in at 182 minutes (just over three hours) and contains A LOT of stuff. (And when I say &#8220;stuff,&#8221; I mean everything from insane fight scenes, action sequences, dance numbers, and high-stakes drama.) But at its core, <em>RRR<\/em> is a story about revolution.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Set in the 1920s, <em>RRR<\/em> follows the story of two real-life revolutionaries in India\u2014<a href=\"https:\/\/en.wikipedia.org\/wiki\/Alluri_Sitarama_Raju\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Alluri Sitarama Raju<\/a> (played by <a href=\"https:\/\/en.wikipedia.org\/wiki\/Ram_Charan\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Ram Charan<\/a>) and <a href=\"https:\/\/en.wikipedia.org\/wiki\/Komaram_Bheem\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Komaram Bheem<\/a> (played by <a href=\"https:\/\/en.wikipedia.org\/wiki\/N._T._Rama_Rao_Jr.\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">N. T. Rama Rao Jr.<\/a>)\u2014and their fight against the British Raj who ruled their country at the time. In a story that might be familiar to American audiences from similar films like <em>The Departed<\/em> or <em>Gangs of New York<\/em>, the plot follows these two revolutionaries on both sides of the law before they ultimately choose to join forces to fight for their country.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-history-of-bollywood\"><span id=\"the-history-of-bollywood\">The History of Bollywood<\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/R9mS6bHU3N4?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">To be honest, we should probably backtrack a little bit to catch up on the history of Bollywood cinema for anyone who might not be familiar.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bollywood is the nickname for Indian Hindi-language cinema based around Mumbai. Bollywood is an off-shoot of its previous nickname of Bombay cinema, as Mumbai used to be called Bombay until its name changed to Mumbai in 1995. Mumbai is referred to as the de-facto center of India and has served as the hub for Indian cinema for several decades.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From the first Indian musical talkie <a href=\"https:\/\/en.wikipedia.org\/wiki\/Alam_Ara\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\"><em>Alam Ara<\/em><\/a> in 1931, Bollywood has closely followed Hollywood cinema in terms of style, scope, and success. This robust economy of film at times rivals\u2014if not outright exceeds\u2014Western mainstream cinema. (For example, after 2001 ticket sales, Indian cinema\u2014including Hindi films\u2014reportedly numbered 3.6 billion sales, dwarfing Hollywood&#8217;s 2.6 million sales.)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, as with American and Western cinema, even within Bollywood, there are sharp distinctions and plenty of nuances between locales, filmmakers, and genres.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As mentioned above, Bollywood serves as a catch-all term for all Indian Hindi films. However, as of 2014, Hindi cinema only represents about 40% of the Indian box office, whereas Tamil and Telugu cinema (aka Tollywood) represent roughly 30% each as well.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tollywood-and-other-off-shoots\"><span id=\"tollywood-and-other-off-shoots\">Tollywood and Other Off-shoots<\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/B8DrqysqFmc?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As we established at the start, <em>RRR<\/em> is the new grand achievement of Tollywood cinema. While this ingustry is connected to Bollywood, it also has its own unique style and flavor\u2014all of which is perfectly on display in <em>RRR<\/em>&#8216;s grandiose action scenes and fantastical musical numbers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Telugu cinema (aka Tollywood) is a segment of Indian cinema created in the states of Telangana and Andhra Pradesh, which both speak the Telugu language. Tollywood&#8217;s home is <a href=\"https:\/\/en.wikipedia.org\/wiki\/Film_Nagar\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">Film Nagar<\/a>\u2014also known as Tinsel Town or Tollywood\u2014which is a neighborhood in the western part of Hyderabad, Telangana, India.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its rise within Indian cinema has quickly rivaled the most significant excesses of classic Bollywood cinema. It has become a major world player with the breakout success of films like <em>RRR<\/em>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Baahubali:_The_Beginning\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\"><em>Baahubali: The Beginning<\/em><\/a>, and <em>Baahubali 2: The Conclusion<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Along with Tollywood, there is also Tamil cinema (aka Kollywood) based on the Tamil language found in Chennai, Tamil Nadu, in the Kodambakkam neighborhood. Some notable films over the years include the silent-era film <a href=\"https:\/\/en.wikipedia.org\/wiki\/Keechaka_Vadham\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\"><em>Keechaka Vadham<\/em><\/a> in 1918 and <a href=\"https:\/\/en.wikipedia.org\/wiki\/Kalidas_(film)\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\"><em>Kalidas<\/em><\/a> (1931), which came out a few months after India&#8217;s first talking picture.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-filmmakers-of-rrr\"><span id=\"the-filmmakers-of-rrr\">The Filmmakers of RRR<\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/hdQlgy4px6M?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Now, back to <em>RRR<\/em>. Decorated filmmaker <a href=\"https:\/\/en.wikipedia.org\/wiki\/S._S._Rajamouli\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">S. S. Rajamouli<\/a> directed and wrote the film with <a href=\"https:\/\/en.wikipedia.org\/wiki\/V._Vijayendra_Prasad\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">V. Vijayendra Prasad<\/a> while being produced by <a href=\"https:\/\/en.wikipedia.org\/wiki\/D._V._V._Danayya\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">D. V. V. Danayya<\/a>\u2014all three power players in modern Tollywood Telugu cinema.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And if <em>RRR<\/em> is one&#8217;s first foray into Tollywood cinema, it might be the perfect example of modern Tollywood&#8217;s beautiful mix of ambition, action, and heartfelt storytelling, which has helped blockbusters like <em>RRR<\/em> break through from Telugu audiences to the world stage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Classified as an epic action drama film, <em>RRR<\/em> splits <a href=\"https:\/\/www.premiumbeat.com\/blog\/guide-to-basic-film-genres\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">modern genre theory<\/a> apart as it never lets itself get bogged down into one distinct genre style. <em>RRR<\/em> first began production in 2018 and was shot extensively across India up until \u2014 and through\u2014the COVID-19 pandemic and lockdowns.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The film is also notable for its astute use of CGI and motion graphics that are stylistically blended into the action and cinematography by <a href=\"https:\/\/en.wikipedia.org\/wiki\/K._K._Senthil_Kumar\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">K. K. Senthil Kumar<\/a>. Its CGI is on part with what you might see in a modern Marvel film, yet with a distinct flair that lends itself to the more fantastic rather than mundane.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As many online have pointed out and enjoyed, RRR is also a musical of sorts as the soundtrack to the film (composed by <a href=\"https:\/\/en.wikipedia.org\/wiki\/M._M._Keeravani\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"external\">M. M. Keeravani<\/a>) serves both as narrative voice-over as well as a classic Bollywood musical sing-along style at times.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The overall effect, though, is a film that builds kinetic energy early with its high drama and action yet keeps getting bigger as it goes with epic action sets, sweeping dance numbers, and some &#8220;ultimate showdowns&#8221; at the end.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-future-of-tollywood-and-international-cinema\"><span id=\"the-future-of-tollywood-and-international-cinema\">The Future of Tollywood and International Cinema<\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/DDAHHPGcLzo?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">All told, if you haven&#8217;t seen RRR yet, you absolutely should watch it ASAP. It&#8217;s a rare opportunity to see not only a foreign language film and a glimpse into another part of international cinema but also perhaps a glimpse into the future of world cinema. All of which is incredible valuable for a filmmaker.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As the internet continues to connect audiences and filmmakers from across the globe, any ideas of narrowly regionally defined creators are on the way out. Future filmmakers\u2014very much like the filmmakers of RRR\u2014are becoming much more versed in the cinema stylings of the rest of the world as we all collectively work to make films that can resonate with audiences anywhere.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">RRR might be one of the latest\u2014but certainly not the last\u2014film that feels bigger than its filmmakers, audience, or region. The film offers a spotlight back onto its roots yet is still reflective of a greater future for filmmakers everywhere.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Feature image via DVV Entertainment<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more filmmaking trends, insights and discussions, check out these articles below:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/robert-eggers-the-northman\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">How Robert Eggers Handled the Filming of The Northman<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/violence-and-stranger-things-season-4\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Exploring the Violence and Brutality in Stranger Things Season 4<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/multiverse-filmmaking-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Every Article You Need to Make Your Own Multiverse Film<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/the-indie-filmmakers-guide-to-the-western\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">The Indie Filmmaker&#8217;s Guide to The Western<\/a><\/li><li><a href=\"https:\/\/www.premiumbeat.com\/blog\/3d-movies-final-stand\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-wpel-link=\"internal\">Are 3D Movies About to Make a Final Stand?<\/a><\/li><\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Let&#8217;s take a look into how RRR is putting Tollywood cinema on the world map\u2014in the most epic and unforgettable way possible.<\/p>\n","protected":false},"author":216,"featured_media":170452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[715],"tags":[7102,702,7103],"class_list":["post-class-post-170448","post-class-post","post-class-type-post","post-class-status-publish","post-class-format-standard","post-class-has-post-thumbnail","post-class-hentry","post-class-category-industry","post-class-tag-bollywood","post-class-tag-international-film","post-class-tag-tollywood"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.5 (Yoast SEO v27.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>RRR and Everything You Need to Know About Tollywood Cinema<\/title>\n<meta name=\"description\" content=\"Let&#039;s take a look into how RRR is putting Tollywood cinema on the world map\u2014in the most epic and unforgettable way possible.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.premiumbeat.com\/blog\/tollywood-cinema-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RRR and Everything You Need to Know About Tollywood Cinema\" \/>\n<meta property=\"og:description\" content=\"Let&#039;s take a look into how RRR is putting Tollywood cinema on the world map\u2014in the most epic and unforgettable way 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